Blogger (Blogger)
Information on this skill...
A blogger is a copywriter who writes personal blogs for the internet, or writes one or more blogs for other website owners. The profession of blogger was originally created by people who write articles for their own website. These articles can of course be about anything and everything such as hobbies, work or, for example, politics. The purpose of these types of blogs is generally to share knowledge with visitors. However, nowadays it is the case that writing blogs or internet articles has become important for more and more people and especially companies to attract more visitors to their website. Obtaining visitors can be very interesting for companies for various reasons, such as bringing certain services or products to the attention of, for example, bringing the existence of a company to the attention. The profession of blogger should certainly not be underestimated, because writing various types of articles on a daily basis is not an easy task. This is also because a blogger does not have knowledge of all topics and will sometimes have to delve into certain information before an article can be written. A blogger can also be seen as an author, because a blogger is the spiritual owner of the written texts. Because a blogger writes articles for the internet, the collective name of these types of internet articles is also called a weblog. A blogger cannot simply be considered a copywriter, because this is a different profession. A copywriter specializes in devising and writing catchy advertising texts. A blogger is not primarily responsible for writing advertising texts. In practice, it may be the case that a blogger also writes commercial texts. Originally, a blogger only prescribes personal blogs for the internet.
A blogger can therefore be regarded as an author and online publisher with regard to his own blogs. Writing articles as a blogger is personal to everyone, as anyone can blog for a variety of reasons. What makes blogging generally interesting for other people is that bloggers in most cases have unique knowledge and experience on certain topics. The main reason why people and businesses blog is because of the unique content it will bring. A well-written article or blog will in most cases generate many visitors, who usually end up on the article after a search or because they find a certain website interesting. In most cases, a blog provides free visitors without having to advertise. In addition, search engines are in love with unique content and a website will therefore be better indexed by the various search engines, which will also generate more visitors. From a marketing point of view, writing blogs is certainly advisable. Nowadays there are plenty of companies that are actively looking for good bloggers to bring their services or products to the attention. In many cases, these companies end up with copywriters, but nowadays there are also internet sites that link bloggers and companies. A blogger can therefore also just be a copywriter. When you blog anonymously, the term ghostwriter can also apply.
IS THERE MONEY TO BE MADE BY WRITING BLOGS
This depends entirely on the blogger and his qualities as a blogger. A blogger who writes for other companies can get a fixed fee per word, per article or, for example, get a percentage of the revenue. In most cases, a blogger will be paid per article, but this can be different for everyone. In addition, the yield will be highly dependent on the necessary knowledge of the subject and the general awareness of the blogger himself. Whoever writes his own articles for his own website as a blogger will in most cases earn income by showing advertisements on the page. Think, for example, of Google Adsense impressions or advertisements from other parties. When a website attracts many visitors, the website owner will in most cases sooner or later be approached by so-called affiliate marketers who want to advertise. Exactly how much money can be earned by writing blogs is of course not easy to indicate, because this will depend heavily on the number of unique visitors. A website with thousands of visitors will of course generate more money than a website with a few visitors.
CAN ANYONE JUST BLOG
Anyone can blog, of course, but companies are generally only looking for good bloggers like professional copywriters or copywriters. Those who have a website themselves and want to start blogging actively can of course immediately start blogging. Those who have no experience with blogging certainly do not have to be afraid because actively writing blogs will certainly lead to better and better blogs. In addition, there are plenty of tips on the internet for writing catchy fascinating articles.
HOW OFTEN SHOULD YOU BLOG AND WHAT'S IMPORTANT
Exactly how often you should blog is of course personal to everyone. In general, search engines prefer to see one or two new articles per week. Those who really want to blog professionally will have to work hard, because in that case one or two articles a day is the norm. Professional blogging with the aim of attracting visitors is therefore hard work, where perseverance and passion are certainly not unimportant. As a new blogger, do not fall into the trap of copying existing texts, because in most cases this will immediately be seen through by the search engines who will then not index your article properly. In addition, in most cases it is not advisable to write about current events, because in most cases these types of articles will no longer be interesting next month. Reporting on current affairs is better left to journalists. General interesting blogs are still found years later and also generate visitors.
WHAT TO BLOG ABOUT
As a blogger, it is important that you have sufficient affinity with regard to the topics you blog about. Think, for example, of a passionate travel photographer, who combines special holiday photos with high-profile blogs. Blogging about food, holidays, fashion, lifestyle, tech topics and sports is also common. These types of topics are generally quite popular, because these topics appeal to many people. As a blogger, it's important to choose a topic that suits you. Writing good blogs is generally much easier if you have a passion for a topic yourself. For example, this is a big difference with copywriters, who have to be able to write about different topics every time.
WHAT DOES A BLOGGER DO:
BLOGGER TRAINING
There are no recognized training opportunities for the profession of blogger. Those who are still looking for a suitable programme can, for example, opt for the Hbo programme Media, Information and Communication (MIC) of about four years. In addition, the Hbo programme in Communication or the Hbo programme in Journalism can also be seen as a suitable programme as a blogger. In addition, there are also plenty of external training institutes where you can follow a course. Accounting is also important as an independent blogger.
COMPANIES WHERE A BLOGGER CAN WORK
In most cases, a blogger works as an entrepreneur. In addition, a blogger can simply be active as a blogger as a hobby. If it concerns a professional blogger, the name copywriter may also apply. It is therefore conceivable that a blogger works for a copywriters' agency. However, most bloggers are self-employed entrepreneurs or the bloggers carry out their work in addition to another job, because they are more active as a hobby. In most cases, a blogger can also be regarded as a webmaster, who has his own website.
COMPETENCES BLOGGER
The most important competencies of a blogger are perseverance, knowledge and general linguistics, because error-free writing is important. If you work as an entrepreneur and you blog for other parties, it is important that you have a commercial attitude. Communication can also be regarded as an important competence, because most bloggers are also active as moderators. Two other important words are networking and link building to attract more visitors to your blogs. Generally important words are inspiration, creativity, motivation, performance, planning and quality. The competencies of a blogger can differ per blogger, because not all bloggers blog professionally.
LABOUR MARKET PERSPECTIVE AND CAREER OPPORTUNITIES AS A BLOGGER
The job market perspective as a specific blogger is not very big. Most companies engage a copywriter agency to write their articles. There is a growing demand for good bloggers who want to write blogs for companies as freelancers. The career opportunities as a blogger should be seen in building a good brand awareness, so that you will obtain more assignments and also earn more. Not all bloggers have to deal with a possible labor market perspective, because writing blogs is also just a fun hobby for people.
TERMS OF EMPLOYMENT AND SALARY BLOGGER
There are no specific terms of employment to indicate for the profession of blogger. Most bloggers are active as independent entrepreneurs or may be working as a hobby. Also, it is not possible to indicate a salary indication for this profession, because the income can vary greatly per blogger. Most bloggers try to make money from advertising revenue or by writing blogs for businesses. Most bloggers who write for third-party companies get a fixed fee per written word or per blog.
The content on this page has been automatically translated from the Dutch language. For this reason, texts and videos on this page may contain small errors.
Lesen Sie diese Informationen auf Blogger auf Deutsch.
Lea esta información sobre Blogger en español.
Lees deze informatie over Blogger in het Nederlands.
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