Lifestyle blogger (Lifestyle blogger)
Information on this skill...
A lifestyle blogger is a person who creates blogs on the most diverse topics. It is often someone who blogs or vlogs in a personal capacity without there being a certain niche. That is of course because lifestyle is a broad concept and all conceivable topics can be covered in a blog. For example, if a lifestyle blogger blogs in a personal capacity, the topic may be about a favorite sport. It is also possible to blog about the meal of the day or about living as economically as possible. A lifestyle blogger comes up with new topics to write about every time. In addition, it is possible that the blogs are aimed at a specific target group, such as young women, but also at sporty men or active seniors. In order to bind and increase the readership to a blog, it is important to blog regularly and possibly vlog. Think of at least three to four blogs per week. In addition to coming up with a topic and approach for a blog and writing it, image is also important. Every well-known blogger combines text with image. It can then be a nice photo of the subject to place the image with the text. It is also possible that a lifestyle blogger makes videos and combines them with an article. An image or video is never immediately perfect. There is much more to it than just coming up with and writing a text. Just think of the editing of an image or a video. In the context of a professional practice as a lifestyle blogger, it is also important to earn money. So time should be spent on promotion as well as on expanding the network and making deals with sponsors.
A lifestyle blogger is a blogger and possibly also a vlogger. Nowadays it is popular to combine blogs with vlogs. Most lifestyle bloggers therefore have their own YouTube channel and are therefore YouTubers. One is often inseparable from the other. Moreover, the blog is reinforced by a vlog and it can also work the other way around. As a lifestyle blogger, it is important to keep an eye on trends as a trend watcher in order to create blogs. For example, trends about hairstyles to sell advertising space to a hairstylist, for example. It is also possible to enter into a collaboration with a nail stylist. Since lifestyle is a very broad theme, there are all kinds of deals to close. For example, also with an accountant who promotes a software program when it comes to starting a business. Or with a restaurateur to rate a restaurant visit in a blog. Incidentally, lifestyle bloggers make a clear distinction in that respect between informative blogs and sponsored blogs. This way you know that a lifestyle blogger at a sponsored blog earns directly or indirectly from it. It is conceivable that a lifestyle blogger can be classified as a digital nomad.
LIFESTYLE TOPICS
So there are all kinds of topics about lifestyle from fashion to make-up and from interiors to jewelry. Holidays and topics related to work or raising children are also popular. When it comes to holidays, a lifestyle blogger can also be regarded as a travel blogger. When it comes to beauty, the link to the function of beauty vlogger is quickly made. These bloggers have a specific theme and with a lifestyle blogger such topics are part of a much broader area. A lifestyle blogger has much more freedom with regard to the choice of topics. The activities usually match, such as taking photos as a photographer and editing videos as an editor. In the field of promotion of the blog, a lifestyle blogger is often active on social media to create engagement, among other things. It is also important that a blog scores well on SEO and there is a task as a link builder.
WHAT DOES A LIFESTYLE BLOGGER DO:
- Select topics
- Consider topic
- Doing research
- Blog writing
- Take/select photos
- Making and editing videos
- Promote blog
- Blog website tracking
- Linkbuilding
- Networks
- Offer advertising space
- Closing sponsorship deals
WHAT DOES A LIFESTYLE BLOGGER DO:
LIFESTYLE BLOGGER TRAINING
There is no training as a lifestyle blogger, but it is useful to have a broad knowledge in various areas. For example, in the field of social media because promotion and publication on channels such as Instagram, Facebook, YouTube and TikTok is important. Taking beautiful photos is also an art that you have to master as a lifestyle blogger. It is often a matter of simply starting a lifestyle blog, gaining experience and getting better at it. If your blog becomes popular, you will get more and more followers and then it can really be made a profession.
COMPANIES WHERE A LIFESTYLE BLOGGER CAN WORK
A lifestyle blogger usually does this from a hobby or with the aim of making it a profession. In the latter case, there is your own company and you work as an entrepreneur and it is possible, among other things, to work with a manufacturer. Incidentally, there are more and more companies that start their own lifestyle channel. Just think of wellness centers as well as hotel chains. For example, there are also small businesses that focus on private individuals and hire a lifestyle blogger for this.
COMPETENCES LIFESTYLE BLOGGER
One of the most important competencies of a lifestyle blogger is to follow the latest trends. In that respect, it is also useful that you have a broad interest. Furthermore, it is important that you see blogging as a passion and want to spend a lot of time and energy on it. Having fun with what you do is important because you transfer the enthusiasm in your blogs to your followers. It is important to have commercial insight, such as what a commercial employee has. That has to do with the fact that you naturally want to generate an income in the profession of lifestyle blogger. It is necessary to post blogs frequently and therefore it is important to have the necessary discipline. Your followers expect a blog to appear on certain days at some point. If you are negligent in this, followers quickly drop out. It is also important to have the necessary creativity and to be innovative. That comes in handy when coming up with themes and topics.
LABOUR MARKET PERSPECTIVE AND CAREER OPPORTUNITIES AS A LIFESTYLE BLOGGER
A lifestyle blogger can turn a hobby into a profession and become very good at it. The labor market perspective is favorable and there is the advantage that lifestyle is really very broad. Moreover, there is always new growth of followers possible to grow further. To grow, there are also options to write a good book as an author and to work together with relevant PR agencies. This way it is also possible to grow into an influencer and to work together with an influence broker.
TERMS OF EMPLOYMENT AND SALARY LIFESTYLE BLOGGER
There is no concrete salary applicable for a lifestyle blogger. The income can be earned in several ways, such as by promoting products or services. For example, it is possible to earn money with sponsorship deals or as an affiliate marketer, just like with the sale of advertising space. The way a lifestyle blogger earns money differs per person.
The content on this page has been automatically translated from the Dutch language. For this reason, texts and videos on this page may contain small errors.
Lesen Sie diese Informationen auf Lifestyle Blogger auf Deutsch.
Lea esta información sobre Blogger de estilo de vida en español.
Lees deze informatie over Lifestyle blogger in het Nederlands.
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