Wine seller (Wijnverkoper)

Information on this skill...

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A wine seller is a sales advisor or representative, who is responsible for buying and selling wine. In most cases, it will involve large quantities, which will be resold to the retail or hospitality industry. As a wine seller, you usually work for a winery or wine wholesaler. The profession of wine seller cannot simply be compared with the profession of seller because a wine seller is a specialized sales consultant. A wine seller must have a lot of knowledge of different types of wine that he or she sells. In addition, a wine seller will hold regular wine tastings to bind customers. As a wine seller, acquisition is important because you're actually a representative and usually have to get some of your revenue from sales. In any case, the profession of wine seller is a special profession reserved only for specialists who have a great deal of wine knowledge. Becoming a good wine seller is not easy because in most cases a wine seller has completed various training and courses to be able to work as a wine seller. If it concerns cheap wines, such as slobber wines, this can be different. In all cases, a wine seller can be regarded as a commercial employee, who works in the field. It is not only the wineries or wine wholesalers that use wine sellers. Think, for example, of wholesale companies within the hospitality sector or of wholesale companies within the business services sector. Within the hospitality industry and business, wine is popular for drinking and as a promotional gift. A wine seller is generally not employed by a liquor store. In that case, the name sales advisor applies. Wine sellers are generally more specialized in wine than regular liquor stores. In most cases, wine sellers should be regarded as specialized representatives.

Thus, a wine seller is a sales advisor and representative, who will focus on the retail and hospitality sectors. A wine seller will therefore regularly be on the road to potential customers to sell wine. Wine sellers who visit customers with different types of wine usually work for a winery. In most cases, this concerns the better types of wine, which may cost a bit more. As a wine seller, for example, you have to deal with middle-class people, such as liquor stores, restaurateurs and sommeliers. In addition, a wine seller can focus on companies that sell the better promotional gifts. In general, a wine seller is also responsible for organizing wine workshops. Wine workshops are especially useful for waitresses, cooks and bartenders, who want to learn more about wine. As described earlier, the profession of wine seller should not be underestimated because a wine seller must have a lot of knowledge. This knowledge also relates to being able to advise the right wine for certain dishes. The right wine-food combination plays an important role when it comes to wine.

VARIOUS TASKS AS A WINE SELLER:

  • Buying and selling wine;
  • Visiting vineyards (selecting wine);
  • Organizing wine tastings;
  • Visiting potential customers;
  • Advising on wine-food combinations;
  • Giving wine workshops.

WHAT DOES A WINE SELLER DO:

TRAINING TO BECOME A WINE SELLER

There are no specific training opportunities for the profession of wine seller through ordinary schools. There is a recognized vocational training to become a sommelier that may be able to help you further. The knowledge that a wine seller must possess is so great that it is better to opt for a course as a vinologist and the liquor store diploma. The wine license is also important for a wine seller, which is part of the liquor store diploma. There is also an association Vinologen Nederland where more information can be found. In addition, there are also plenty of external training institutes where you can follow a course. Accounting is also important as an entrepreneur.

COMPANIES WHERE A WINE SELLER MAY BE EMPLOYED

A wine seller usually works for a winery or wholesale company. In addition, it is conceivable that a wine seller works as an entrepreneur. It is also conceivable that a wine seller is also a winegrower. This does not always have to be the case because making wine also requires specific knowledge. Most wine sellers should rather be regarded as traders.

COMPETENCES WINE SELLER

The most important competence of a wine seller is that a wine seller must be commercial. In addition, a wine seller must have sufficient wine knowledge because this is important. It is therefore conceivable that a wine seller is also a viticulturist. Because as a wine seller you have to deal with different customers on a daily basis, you also have to be strongly versed in communication. In addition, as a wine seller you will have to work result-oriented so that you can achieve the set targets. Within this profession, networking is also very important, in order to be able to get in touch with the business community. Generally important words are hospitality, independence, passion, eagerness to learn, performance, inspiration and motivation.

LABOUR MARKET PERSPECTIVE AND CAREER OPPORTUNITIES AS A WINE SELLER

The labour market perspective of a wine seller is generally moderate. This is mainly because there are relatively few wineries. In addition, the profession of wine seller concerns very specific activities, which cannot simply be learned. The career opportunities of a wine seller can be seen in the position of manager. In that case, you will manage other wine sellers, administrative staff and warehouse staff.

TERMS OF EMPLOYMENT AND SALARY WINE SELLER

There are no specific employment conditions for this profession because you can work for different types of employers. If you work as an independent entrepreneur, you naturally determine your own employment conditions, so these do not apply. The salary as a wine seller is difficult to indicate because as a seller you will usually earn a base salary that is supplemented by achieving agreed targets. There is also a difference between working for a renowned winery or working for a wholesaler. Within this profession, knowledge and experience will be an important factor on your possible income.

The content on this page has been automatically translated from the Dutch language. For this reason, texts and videos on this page may contain small errors.

Lesen Sie diese Informationen auf Weinverkaufer auf Deutsch.

Lea esta informaciĆ³n sobre Vendedor de vinos en espaƱol.

Lees deze informatie over Wijnverkoper in het Nederlands.

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