Link builder (Linkbuilder)
Information on this skill...
A link builder is responsible for collecting and placing hyperlinks to your own website or to other websites. A hyperlink can be a written link (HTML code) or an image in which a link is included. The purpose of hyperlinks is to connect different websites or web pages with each other so that the websites are better indexed by the different search engines. The purpose of hyperlinks does not only have to relate to being better indexed because the purpose can also be to make information within websites easier to find. As a link builder, you are responsible for searching for suitable websites, contacting various website operators and you are responsible for placing links. Checking whether backlinks are actually placed in the right way is also a task of the link builder. A link builder is therefore briefly responsible for link building. Good link building is generally not very easy because website administrators of large or important websites do not just want to link to all websites. In addition, the relationships between the various linked websites must be consistent with each other. Link building is common, because it is important for website owners to be found. Link building is therefore important for webmasters, because good link building can ensure that websites are better indexed by the various search engines. The work of a link builder cannot be regarded as difficult work, because actually all webmasters can be regarded as a link builder. Another way of link building is buying backlinks. This usually relates to posting articles in the form of a guest article.
A link builder is usually a webmaster or online marketer who is actively working to improve the indexation of a website or article. Linkbuilder should also be seen as fairly general, because in many cases a link builder is an ICT specialist who can also be responsible for other activities. For example, it is conceivable that a link builder is also an SEO specialist and / or copywriter, because these two professions are also important with regard to being findable online. The profession of link builder does not always have to be an independent profession, but this can be the case because link building can be a day job. In addition, good link building is not very easy, because link building only works if it is applied in the right way. Nowadays, in many cases it is also possible to have a link placed for a fee. This usually relates to advertorials or guest blogging. Incidentally, an advertorial is not the same as guest blogging, because in most cases guest blogging involves exchanging unique blogs. In some cases, an author of a guest blog can also be considered a ghostwriter.
DOES LINKBUILDING HAVE SEO VALUE
Link building only has SEO value if it is applied in the right way. Link building doesn't have to relate to other websites, as internal link building can be just as important for internet entrepreneurs. Websites that offer a lot of information can apply internal link building, so that search engines get to know the website better. In other words, a website will be better indexed by internal link building. Most link builders are looking for external websites that they may be able to link to. Linking to external websites is not easy because not all website owners are waiting for this. In general, there must be equality if someone wants to link to another website. Backlinks are still important in terms of SEO value today, but less important than this used to be the case. In general, it is only the qualitative unique links that can make an important contribution to the ultimate findability of websites. Good link building does contribute to the domain authority of a website. It is important to look at relevant links.
ONLINE MARKETING AND LINK BUILDING STRATEGY
Building a link building strategy is part of online marketing. Relevant links from relevant websites, ensures a higher position within the search engines. Especially relevant pages that link to your website can give a big boost in the ranking of your website. For link building strategy you do not need real technical knowledge, but it is important to apply link building in the right way. Online marketing itself is broader than just applying link building. For example, online marketing also relates to good content.
WHAT DOES A LINK BUILDER DO:
LINK BUILDER TRAINING
There are no recognized training opportunities to become a link builder, other than following, for example, the HBO-HBO-ICT course. As a link builder, a completely different training is also perfectly conceivable, because link building does not require any real training for the specific work. However, a link builder must have the necessary ICT knowledge. For example, a link builder may also have completed a marketing education, because link building can also involve marketing. There are also plenty of courses for people who want to learn how to link best. In addition, there are also plenty of external training institutes where you can follow a course. Accounting is also important as an independent entrepreneur.
COMPANIES WHERE A LINK BUILDER CAN BE EMPLOYED
In general, a link builder will work as an all-round ICT employee within an ICT company. In addition, a link builder can work well as an entrepreneur. It is possible that a link builder can also be seen as a website builder or as a marketer. Actually, a link builder can work within all companies that are active on the internet. In some cases, a link builder can also be considered a web analyst. As described earlier, the profession of link builder can generally not be seen as a full-time position, because most link builders are also responsible for other work.
COMPETENCES LINK BUILDER
The most important competence of a link builder is the structured work, because collecting as many links as possible will usually not work. A good link builder can therefore be expected to conduct good research before he or she will start working. In addition, a link builder can be expected to have a commercial attitude, because collecting links can be seen as commercial work. Another important competency for a link builder is that the link builder has good communication skills, because a link builder has to communicate a lot with other webmasters. Generally important words are knowledge, overview, performance, networking, perseverance, courage, precise and enterprising. Of course, a good link builder must also have ICT knowledge.
LABOUR MARKET PERSPECTIVE AND CAREER OPPORTUNITIES AS A LINK BUILDER
The job market perspective as a link builder does not really apply, because the profession is not specific enough for this. In addition, relatively speaking, many link builders work as entrepreneurs and are not employed. As a link builder, there are no real career opportunities. The career opportunities depend on the type of employer, the level of education and your own competencies.
TERMS OF EMPLOYMENT AND SALARY LINKBUILDER
There are no examples of the employment conditions, because as a link builder you can work for different types of companies. Also, for this profession it is not possible to give a salary indication, because the profession of link builder is not specific enough. For a salary indication, see the more specific professions within the appropriate industry.
The content on this page has been automatically translated from the Dutch language. For this reason, texts and videos on this page may contain small errors.
Lesen Sie diese Informationen auf Linkbuilder auf Deutsch.
Lea esta información sobre Creador de enlaces en español.
Lees deze informatie over Linkbuilder in het Nederlands.
Mijnzzp.nl